Richard Bliss is the founder and president of BlissPoint, a social media consulting company that helps improve executives' online communications and sales teams' social selling behaviors. A LinkedIn Top Voices Influencer, experienced executive communications manager, and social media coach, Richard has helped thousands of people master social media tools and become fluent in social conversations, building their platforms and confidence to reach their audience and define their brand effectively.

Take aways:

How to Master the LinkedIn Algorithm

• How standard social media behavior sabotages LinkedIn sales efforts.
• How to practice the proper means of creating content and sharing marketing material that encourages engagement.
  
  

The Power of Commenting

• How LinkedIn values commenting differently from other Social Media platforms.
• Strategies to engage and re-engage prospects through commenting.
  
  

Prospect Outreach through LinkedIn

• The 3 Myths that keep people from being effective on LinkedIn.