Join us at the Women's Club in Bethesda, a spacious and light-filled venue. We'll also have a Book Salon and networking opportunities. Free parking. Lunch is included in your registration! 

AM: Stacy Pederson

Adding Humor, Creative Use of the Stage and Performance Elements to Emotionally Connect to Your Audience

Is your talk accidentally boring?
Here's how to tell:
Do you get Standing O's when you're done?
Do flocks of people talk to you after?
Do you get social media followers or clients after?
Do you get hired for other speaking events on the spot?
Is your content original or something we can find on the internet?
Do you have stats on your slides?
Are you using stories that aren't 100% of your own?
Are you utilizing each learning style so that everyone in the audience has a chance to engage?

If your speech is accidentally boring, it's ok. We’re going to help you fix it!

● Do's and Don't for engaging slides (Hint: Slides are not for stats-boooring.)
● The Hook: Why the 1st 5-7 minutes is everything in your speech
● Storytelling from an actor's perspective
● Understanding and including the 3 different learning styles of your audience
● Staging, props, and visuals
● Audience engagement (No bad conference dancing please - unless it's your brand.)
● Audience's emotional journey
● Foundational phrases and take aways
● Timing. Is. Everything.
● Humor: the fine art of funny

Attendees will learn:

1. Reframing how to think about your speech from a performance perspective

2. Understanding the Audience’s emotional journey and how to tap into it.

3. Practical tips on performance, staging and humor they can implement into their own speech

PM: Joe Mull, M.Ed, CSP

Where Do Gigs Come From? How to Make the Phone Ring and the Inbox Ding

Do you need a marketing plan for your speaking business? Do you want to consistently attract leads and create new business opportunities? Has the time come for you to change up your marketing and find new ways to keep your business pipeline filled? If you answered yes to any of these questions, this session is for you. Whether you’re a keynoter, trainer, consultant, or coach, join Joe Mull, CSP to understand the various marketing strategies, habits, and practices that drive traffic to a successful speaking business.

In this program, attendees will: 

1. Identify the 8 marketing strategies most commonly used by speakers, authors, coaches, consultants, and trainers to drive leads and traffic to their business
2. Design and start to systemize a sound marketing plan for their speaking business that aligns with their current career trajectory, existing resources, and professional preferences
3. Get clarity on their brand and how it can be leveraged to increase inquiries and referrals
4. Explore how to improve their craft and the delivery of their expertise in ways that increase spin off and repeat business